You've probably thought about starting your own driveway sealing business, but something's holding you back. Maybe you don't know anything about asphalt maintenance, or you don't have marketing and sales experience. Or maybe you're getting cold feet because you assume that there are no opportunities in your area or there's too much competition.
That's understandable and those feelings are valid, but let's take a step back and evaluate everything objectively here. Instead of being bogged down with analysis paralysis, let's take a look at some of the compelling reasons to start a driveway sealcoating business. Check them out below.
1. Asphalt is everywhere.
One of the most common reasons why many would-be entrepreneurs don't start a residential sealcoating business is because they mistakenly assume that opportunities are few and far between in their areas.
Well, that's mistake number one. Look around you. There's your neighbor's driveway, and there are parking lots and the driveways of the apartment complexes in the city center. Asphalt is literally everywhere, and you'll never run out of properties to service. And when you're ready to scale and boost your income, then you can expand to commercial sealcoating.
Is your area the right place to start an asphalt maintenance company?
Related: The Four Best Ways to Sell Asphalt Maintenance Services
2. Residential sealcoating is a business that sells itself year after year.
The great thing about this business is when you do a great job, the business just sells itself. Do a great job, and customers will be more than willing to refer you to neighbors and friends.
People passing by the front yard will also see how nice the driveway is, and they'll realize that they want something like that. Chances are high that they will knock on their neighbors' door and ask who did their driveway. Now you have an easy referral.
3. Driveway sealcoating offers high-profit margins.
You can achieve up to 60% in profit margins by doing residential sealcoating, and 50% by doing commercial work. Asphalt maintenance is one of the most profitable ventures out there — if you do it right.
4. You don't need a degree to start a sealcoating business.
Sealcoating a driveway is hard work, but it's not so complicated that you need a college degree to pull it off. All you need to do is follow the instructions we laid out in the Asphalt Kingdom Driveway Sealcoating Kickstart Course, and you're all set.
Start a Driveway Sealing Business & Make $1,000 a Day
5. It's easy to start a residential sealcoating business.
Is it easier to start a sealcoating business compared to most business ventures? Yes, it is. Is it easier to do residential sealcoating compared to commercial? Definitely, yes.
Start by doing your family and friends' driveway just to get your foot in the door. With your first customers' permission, you can take before and after pictures of their driveways, and use them as marketing materials.
Related: Keys to Success 2022: Online Marketing Strategy
6. Work on your own schedule.
Not everyone is cut out for working 9 to 5. Or maybe you're working second shift or graveyard right now, and you're sick and tired of it.
If you're one of them, then residential sealcoating just might be the new career for you. You're not tied to your desk all day, and you get to be outdoors during the season. Sealcoating and crack repair are usually done during the day (they can also be done at night, but only by customer request), so you don't have to worry about staying up all night.
You'll probably going to be fully booked during the holidays. But for the rest of the year, your schedule is largely your own. And that's the beauty of having a sealcoating business.
Conclusion:
We just tackled the tip of the iceberg of starting a residential sealcoating business.
Sign up for the Asphalt Kingdom Driveway Sealcoating Kickstart Course (hosted by me and Greg Francis of Sealcoating is Life) to learn more about how much opportunity there is in this business, how to conduct asphalt maintenance that will impress customers, and how to master the science of marketing.
