---
title: A Short Guide to Asphalt Maintenance Business Mailing List
description: Promote your asphalt maintenance services through an email newsletter. But how do you create a mailing list to boost your email marketing campaign?
image: https://blog.asphaltkingdom.com/hubfs/asphalt-maintenance-business-mailing-list.jpg
---
[](https://www.asphaltkingdom.com) Asphalt Maintenance Made Easy
 
- Supplies
- [All Supplies](https://www.asphaltkingdom.com/supply-store.html)
- [Crack Filler](https://www.asphaltkingdom.com/crack-fill-store.html)
- [Sealer](https://www.asphaltkingdom.com/asphalt-sealer.html)
- [Line Paint & Stencils](https://www.asphaltkingdom.com/parking-line-paint.html)
- [Cold Asphalt Patch Repair](https://www.asphaltkingdom.com/asphalt-patch.html)
- [Cleaning Supplies](https://www.asphaltkingdom.com/maintenance-supplies.html)
- [Traffic Safety](https://www.asphaltkingdom.com/traffic-safety.html)
- Equipment
- [All Equipment](https://www.asphaltkingdom.com/sealcoating-equipment.html)
- [Crack Filling Equipment](https://www.asphaltkingdom.com/crack-filling-equipment.html)
- [Sealcoat Sprayer](https://www.asphaltkingdom.com/sealcoat-sprayer.html)
- [Line Stripers](https://www.asphaltkingdom.com/striping-machines.html)
- [Asphalt Patching](https://www.asphaltkingdom.com/asphalt-patching-store.html)
- [Gas Blowers](https://www.asphaltkingdom.com/asphalt-blowers.html)
- Parts & Accessories ▶
- [Sealer Sprayer Parts](https://www.asphaltkingdom.com/sealer-sprayer-parts.html)
- [Crack Filling Equipment Parts](https://www.asphaltkingdom.com/crack-repair-parts.html)
- [RY10 / RY10 Pro Replacement Parts](https://www.asphaltkingdom.com/replacement-parts.html)
- [Line Striper Parts](https://www.asphaltkingdom.com/line-painting-accessories.html)
- [Cleaning Supplies](https://www.asphaltkingdom.com/maintenance-supplies.html)
- [Line Striping Accessories](https://www.asphaltkingdom.com/asphalt-line-painting-parts.html)
- [Spray System Accessories](https://www.asphaltkingdom.com/spray-system-accessories.html)
- [Asphalt Tools](https://www.asphaltkingdom.com/asphalt-tools.html)
- Parking Lot Stencils ▶
- [Word Stencils](https://www.asphaltkingdom.com/wording-stencils.html)
- [Handicap Stencils](https://www.asphaltkingdom.com/handicap-stencils.html)
- [Letter Stencils](https://www.asphaltkingdom.com/letter-stencil-kits.html)
- [Number Stencil Kits](https://www.asphaltkingdom.com/number-stencil-kit.html)
- [Road Stencils](https://www.asphaltkingdom.com/roadway-stencils.html)
- [Surface Preparation](https://www.asphaltkingdom.com/asphalt-cleaning.html)
- [Asphalt Business Packages](https://www.asphaltkingdom.com/start-a-business.html)
- [Sale](https://www.asphaltkingdom.com/sale.html)
- [Property Managers](https://info.asphaltkingdom.com/asphalt-parking-lot-repair)
- [Contractors](https://info.asphaltkingdom.com/existing-business)
- [Start a Business](https://info.asphaltkingdom.com/start-your-business)
- Resources
- [All Resources](https://info.asphaltkingdom.com/asphalt-maintenance-resources)
- [Business Solutions](https://info.asphaltkingdom.com/business-solutions)
- [Training Courses](https://info.asphaltkingdom.com/asphalt-maintenance-resources#2)
- [AK DASH CRM](https://akdash.com/)
- [Coaching](https://info.asphaltkingdom.com/asphalt-coaching)
- [Success Stories](https://info.asphaltkingdom.com/success-stories)
- [Weekly Roundtable](https://info.asphaltkingdom.com/weekly-roundtable)
- [Parking Lot Calculator](https://www.asphaltkingdom.com/mapping-tool-customer-sign-up)
- [Supply Calculators](https://info.asphaltkingdom.com/asphalt-supply-calculators)
- [AK Vault](https://info.asphaltkingdom.com/the-vault)
- [Video Center](https://info.asphaltkingdom.com/video-center)
- [Media](https://info.asphaltkingdom.com/media)
- [Blog](https://blog.asphaltkingdom.com/)
- [FAQ](https://www.asphaltkingdom.com/asphalt-faq.html)
- [Testimonials](https://info.asphaltkingdom.com/testimonials)
- [Events Calendar](https://info.asphaltkingdom.com/calendar-of-events)
- [Contact](https://info.asphaltkingdom.com/contact)
- [Account](https://www.asphaltkingdom.com/customer/account/)
Speak to an Asphalt Expert!
[1-866-399-5562](tel:1-866-399-5562)
[tel:1-866-399-5562](tel:1-866-399-5562)
 
Speak to an Asphalt Expert!
[1-866-399-5562](tel:1-866-399-5562)
 
- Supplies
- [All Supplies](https://www.asphaltkingdom.com/supply-store.html)
- [Crack Filler](https://www.asphaltkingdom.com/crack-fill-store.html)
- [Sealer](https://www.asphaltkingdom.com/asphalt-sealer.html)
- [Line Paint & Stencils](https://www.asphaltkingdom.com/parking-line-paint.html)
- [Cold Asphalt Patch Repair](https://www.asphaltkingdom.com/asphalt-patch.html)
- [Cleaning Supplies](https://www.asphaltkingdom.com/maintenance-supplies.html)
- [Traffic Safety](https://www.asphaltkingdom.com/traffic-safety.html)
- Equipment
- [All Equipment](https://www.asphaltkingdom.com/sealcoating-equipment.html)
- [Crack Filling Equipment](https://www.asphaltkingdom.com/crack-filling-equipment.html)
- [Sealcoat Sprayer](https://www.asphaltkingdom.com/sealcoat-sprayer.html)
- [Line Stripers](https://www.asphaltkingdom.com/striping-machines.html)
- [Asphalt Patching](https://www.asphaltkingdom.com/asphalt-patching-store.html)
- [Gas Blowers](https://www.asphaltkingdom.com/asphalt-blowers.html)
- Parts & Accessories ▶
- [Sealer Sprayer Parts](https://www.asphaltkingdom.com/sealer-sprayer-parts.html)
- [Crack Filling Equipment Parts](https://www.asphaltkingdom.com/crack-repair-parts.html)
- [RY10 / RY10 Pro Replacement Parts](https://www.asphaltkingdom.com/replacement-parts.html)
- [Line Striper Parts](https://www.asphaltkingdom.com/line-painting-accessories.html)
- [Cleaning Supplies](https://www.asphaltkingdom.com/maintenance-supplies.html)
- [Line Striping Accessories](https://www.asphaltkingdom.com/asphalt-line-painting-parts.html)
- [Spray System Accessories](https://www.asphaltkingdom.com/spray-system-accessories.html)
- [Asphalt Tools](https://www.asphaltkingdom.com/asphalt-tools.html)
- Parking Lot Stencils ▶
- [Word Stencils](https://www.asphaltkingdom.com/wording-stencils.html)
- [Handicap Stencils](https://www.asphaltkingdom.com/handicap-stencils.html)
- [Letter Stencils](https://www.asphaltkingdom.com/letter-stencil-kits.html)
- [Number Stencil Kits](https://www.asphaltkingdom.com/number-stencil-kit.html)
- [Road Stencils](https://www.asphaltkingdom.com/roadway-stencils.html)
- [Surface Preparation](https://www.asphaltkingdom.com/asphalt-cleaning.html)
- [Asphalt Business Packages](https://www.asphaltkingdom.com/start-a-business.html)
- [Sale](https://www.asphaltkingdom.com/sale.html)
- [Property Managers](https://info.asphaltkingdom.com/asphalt-parking-lot-repair)
- [Contractors](https://info.asphaltkingdom.com/existing-business)
- [Start a Business](https://info.asphaltkingdom.com/start-your-business)
- Resources
- [All Resources](https://info.asphaltkingdom.com/asphalt-maintenance-resources)
- [Business Solutions](https://info.asphaltkingdom.com/business-solutions)
- [Training Courses](https://info.asphaltkingdom.com/asphalt-maintenance-resources#2)
- [AK DASH CRM](https://akdash.com/)
- [Coaching](https://info.asphaltkingdom.com/asphalt-coaching)
- [Success Stories](https://info.asphaltkingdom.com/success-stories)
- [Weekly Roundtable](https://info.asphaltkingdom.com/weekly-roundtable)
- [Parking Lot Calculator](https://www.asphaltkingdom.com/mapping-tool-customer-sign-up)
- [Supply Calculators](https://info.asphaltkingdom.com/asphalt-supply-calculators)
- [AK Vault](https://info.asphaltkingdom.com/the-vault)
- [Video Center](https://info.asphaltkingdom.com/video-center)
- [Media](https://info.asphaltkingdom.com/media)
- [Blog](https://blog.asphaltkingdom.com/)
- [FAQ](https://www.asphaltkingdom.com/asphalt-faq.html)
- [Testimonials](https://info.asphaltkingdom.com/testimonials)
- [Events Calendar](https://info.asphaltkingdom.com/calendar-of-events)
- [Contact](https://info.asphaltkingdom.com/contact)
- [Account](https://www.asphaltkingdom.com/customer/account/)
# A Short Guide to Asphalt Maintenance Business Mailing List
Promote your asphalt maintenance services through an email newsletter. But how do you create a mailing list to boost your email marketing campaign?
Posted by [Judson Burdon](https://blog.asphaltkingdom.com/author/judson-burdon) on May 18, 2025
Find me on
A well-executed email newsletter is one of the most effective marketing tools for asphalt maintenance contractors. But for you to pull it off, you need to build a solid mailing list. Want to know what a mailing list is and how you can build one? Then check out our blog below.
## Table of Contents
1. [What is a Mailing List?](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#what-is-a-mailing-list)
2. [How to Build an Email List for Your Asphalt Maintenance Company](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#how-to-build-email-list)
- [1. Discount Coupon](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#discount-coupon)
- [2. Useful Content](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#useful-content)
- [3. Grab Attention](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#grab-attention)
- [4. Survey](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#survey)
- [5. Advertising](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#advertising)
3. [How Alligator Cracks Form](https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list#alligator-crack-form)
## What is a Mailing List?
A mailing list (also known as an email list) is simply a list of all the customer names and email addresses you have collected over the years. You can send your promotions, news, discount codes, and other information relating to your asphalt maintenance company to these email addresses.
Why is building a robust mailing list important for your asphalt maintenance businesses? A well-curated email list allows your marketing and sales department to reach hundreds (if not thousands) of leads with just a click. A properly segmented mailing list lets you tailor your messaging so it's more relevant to the customers you are sending it to.
Related: [The Four Best Ways to Sell Asphalt Maintenance Services](https://blog.asphaltkingdom.com/best-ways-to-sell-asphalt-maintenance)
Mailing lists are also a treasure trove of information for your sales team to get more leads. Launching an asphalt patching service on top of sealcoating and crack repair? Then send an email to your existing customers on your mailing list informing them of this exciting news. This also allows you to analyze existing customer data and make better decisions on marketing and sales strategies.
[](https://cta-redirect.hubspot.com/cta/redirect/4106553/4dfc80b2-4379-42e8-bf52-cabb222e5ac3)
## How to Build an Email List for Your Asphalt Maintenance Company
There are many ways you can build a mailing list for your sealcoating company, but you'll need a website, some solid content, and a marketing strategy to pull it off.
First, you need a platform to collect and send emails to your list. There are some websites that are free to start, like [Mailchimp](https://mailchimp.com/) and [Sendinblue](https://www.sendinblue.com).
Some platforms are CRMs (Customer Relationship Management systems) which help you track and manage your contacts as well. Examples of CRMs with emailing are [HubSpot](https://www.hubspot.com/), [ActiveCampaign](https://www.activecampaign.com), and [Zoho](https://www.zoho.com).
Once you have your platform set up, it's time to get sign-ups! Check out the different ways you can convince customers to sign up for your mailing list below.
### 1. Discount Coupon
You can offer a discount coupon for your sealcoating and crack repair service as an incentive to get your customers to sign up.
> Pro Tip: keep the coupon simple and make sure to use large fonts to highlight the discount information on your email sign-up. Include a discount code if you wish.
### 2. Useful Content
Create useful content and attach a call to action to get customers to subscribe to your email list. Write and create landing pages and blog posts about asphalt maintenance, and create a clear and compelling call to action (CTA) to double your subscriber list.
### 3. Grab Attention
Maximize the use of pop-ups and website slide-ins. Many website visitors find [pop-ups](https://popupsmart.com/blog/email-popup) and [slide-ins](https://usabilitygeek.com/sliders-web-design-use/#:~:text=A%20slider%20is%20a%20term,content%20or%20showcase%20professional%20portfolios.) annoying, but the good news is that well-executed ones are still very effective when it comes to getting people to subscribe to your asphalt maintenance mailing list. [Read this article on pop-up and slide-in best practices to get some tips.](https://sleeknote.com/blog/popup-design-best-practices)
[](https://cta-redirect.hubspot.com/cta/redirect/4106553/18e1e35d-6db1-437e-b7b1-8bc08bd0c387)
### 4. Survey
Another effective way to build your email list is to create a survey with an option to subscribe to your mailing list. This is a good way to conduct market research and double your newsletter subscribers.
The survey can be a simple pop-up, or you can embed it on your company's website. You can use [Google Forms](https://www.google.com/forms/about/), [SurveyMonkey](https://www.surveymonkey.com/), [WPForms](https://wpforms.com/), etc. for this. Make sure to give your respondents the option to subscribe to your email newsletter.
### 5. Advertising
Last but not least, advertise your email newsletter on Facebook, Instagram, YouTube, and other social media pages to encourage customers to subscribe to your mailing list.
This blog post on building your mailing list is just the tip of the iceberg. Watch this Asphalt Kingdom webinar to learn more about digital marketing for small businesses in asphalt maintenance:
## Conclusion:
There you have it, a brief guide to mailing lists and why you need to build yours to give your company's email marketing campaign a boost. If you need [expert advice on how to run your asphalt maintenance company](https://blog.asphaltkingdom.com/scale-up-asphalt-maintenance-company) and improve your marketing and sales strategies, then [reach out to us via phone or email](https://info.asphaltkingdom.com/contact).
Topics: [Asphalt Maintenance Business](https://blog.asphaltkingdom.com/tag/asphalt-maintenance-business)
[](https://blog.asphaltkingdom.com/author/judson-burdon)
Judd Burdon has worked in asphalt maintenance for over 25 years. He started out selling driveway sealcoating door to door and eventually created his own asphalt business. After successfully selling Imperial Asphalt he retired to the Caribbean - at the age of 24! He was soon tired of kitesurfing all day every day and he decided to build a website to help people find asphalt equipment and start a business just like he did.
### Share with a Friend
### Leave a Comment
SIGN UP
### Get tips and tricks from the world of asphalt maintenance – sealcoating, line striping, crack repair and more – straight to your inbox.
Get Your FREE Start a Business Blueprint
Get free access to the exact step-by-step system that's helped contractors go from zero to $50k+ in their first few months.
[.png?width=200&height=300&name=First%20page.pdf%20(1).png "Start a Business Blueprint")](https://start.asphaltkingdom.com/)
#### Trending
- [How Long Do You Need to Stay Off The Driveway After Applying Sealcoating?](https://blog.asphaltkingdom.com/how-long-stay-off-driveway-after-sealcoating)
- [What Are the Standard Parking Space Dimensions?](https://blog.asphaltkingdom.com/standard-parking-space-dimensions)
- [A Complete Guide to Asphalt Millings for Driveways & Paving](https://blog.asphaltkingdom.com/a-comprehensive-guide-to-using-asphalt-millings)
- [Driveway Sealcoating: The Why, How and When](https://blog.asphaltkingdom.com/driveway-sealcoating)
- [ADA Parking Space Requirements and Specifications | Asphalt Kingdom](https://blog.asphaltkingdom.com/ada-handicap-parking)
- [Crack Fill Comparison: Which Crack Sealer is the Best?](https://blog.asphaltkingdom.com/crack-fill-comparison-which-crackfiller-is-best)
### Browse by Category
- [Asphalt Maintenance Business (114)](https://blog.asphaltkingdom.com/tag/asphalt-maintenance-business)
- [Asphalt Maintenance (84)](https://blog.asphaltkingdom.com/tag/asphalt-maintenance)
- [Sealcoating (47)](https://blog.asphaltkingdom.com/tag/sealcoating)
- [Crack Repair (28)](https://blog.asphaltkingdom.com/tag/crack-repair)
- [Property Management (26)](https://blog.asphaltkingdom.com/tag/property-management)
- [Line Striping (25)](https://blog.asphaltkingdom.com/tag/line-striping)
- [Pothole Repair (19)](https://blog.asphaltkingdom.com/tag/pothole-repair-2)
- [Cleaning and Preparation (15)](https://blog.asphaltkingdom.com/tag/cleaning-and-preparation)
- [Equipment Care (13)](https://blog.asphaltkingdom.com/tag/equipment-care)
- [News (7)](https://blog.asphaltkingdom.com/tag/news)
- [start a business (5)](https://blog.asphaltkingdom.com/tag/start-a-business)
- [parking lot sealcoating (2)](https://blog.asphaltkingdom.com/tag/parking-lot-sealcoating)
- [Asphalt Surface Preparation (1)](https://blog.asphaltkingdom.com/tag/asphalt-surface-preparation)
- [Pedestrian Safety (1)](https://blog.asphaltkingdom.com/tag/pedestrian-safety)
See all
[](https://cta-redirect.hubspot.com/cta/redirect/4106553/bea4c04b-06aa-4043-ab52-c8352053c413)
## Read Next: Related Articles
[](https://blog.asphaltkingdom.com/start-small-with-crack-repair)
### [Start Small With Asphalt Crack Fill Services](https://blog.asphaltkingdom.com/start-small-with-crack-repair)
[](https://blog.asphaltkingdom.com/why-you-should-start-a-youtube-channel)
### [4 Reasons To Start YouTube Channel for Your Sealcoating Company](https://blog.asphaltkingdom.com/why-you-should-start-a-youtube-channel)
[](https://blog.asphaltkingdom.com/5-marketing-angles-proven-to-increase-fall-business)
### [5 Marketing Angles Proven to Increase Fall Business](https://blog.asphaltkingdom.com/5-marketing-angles-proven-to-increase-fall-business)
## Equipment
- [All Equipment](https://www.asphaltkingdom.com/sealcoating-equipment.html)
- [Spray Systems](https://www.asphaltkingdom.com/sealcoat-sprayer.html)
- [Crack Filling Equipment](https://www.asphaltkingdom.com/crack-filling-equipment.html)
- [Line Striping Machines](https://www.asphaltkingdom.com/striping-machines.html)
- [Stencil Shop](https://www.asphaltkingdom.com/parking-lot-stencils.html)
- [Parts & Accessories](https://www.asphaltkingdom.com/parts-and-accessories.html)
## Supplies
- [All Supplies](https://www.asphaltkingdom.com/supply-store.html)
- [Sealer](https://www.asphaltkingdom.com/asphalt-sealer.html)
- [Crack Filler](https://www.asphaltkingdom.com/crack-fill-store.html)
- [Line Paint](https://www.asphaltkingdom.com/parking-line-paint.html)
- [Asphalt Patch Repair](https://www.asphaltkingdom.com/asphalt-patch.html)
- [Complete Packages](https://www.asphaltkingdom.com/start-a-business.html)
## Account & Resources
- [Log In / My Account](https://www.asphaltkingdom.com/customer/account/login/)
- [Create Account](https://www.asphaltkingdom.com/customer/account/create/)
- [AK Royalty Rewards](https://www.asphaltkingdom.com/royalty-rewards)
- [About Us](https://www.asphaltkingdom.com/about-us.html)
- [Shipping Information](https://www.asphaltkingdom.com/our-policies.html#shipping-policies)
- [Customer Service](https://www.asphaltkingdom.com/customer-service)
- [Knowledgebase](https://www.asphaltkingdom.com/asphalt-faq.html)
- [Financing](https://info.asphaltkingdom.com/financing)
- [Testimonials](https://info.asphaltkingdom.com/testimonials)
- [Marketing Support](https://info.asphaltkingdom.com/asphalt-maintenance-resources)
## Get In Touch
###### Phone
[1-866-399-5562](tel:1-866-399-5562)
###### Email
sales@asphaltkingdom.com
###### Working Days
Mon–Sat, 8:00am–8:00pm ET
###### MORE LANGUAGES
[English](https://info.asphaltkingdom.com/contact)
[French / Francais](https://info.asphaltkingdom.com/fr-ca/adi-asphalt-specialist)
[Spanish / Español](https://info.asphaltkingdom.com/es/mantenimiento-de-asfalto)
 [](https://www.asphaltkingdom.com/)
[+18556514902](tel:+18556514902) [+18556377446](tel:+18556377446) [+18447911987](tel:+18447911987) [+18773532745](tel:+18773532745) [+18555361977](tel:+18555361977) [+18445822894](tel:+18445822894) [+18558786493](tel:+18558786493)
### Be the first to know about new products and special sales
[](https://www.facebook.com/YourAsphaltKingdom/) [](https://www.youtube.com/@AsphaltKingdom/?sub_confirmation=1) [](https://x.com/Asphalt_Kingdom) [](https://www.instagram.com/asphaltkingdom/) [](https://www.linkedin.com/company/asphalt-kingdom/)
Copyright © 2004-2026 Asphalt Kingdom. All rights reserved. | [Sitemap](https://www.asphaltkingdom.com/sitemap.xml) | [Our Policies](https://www.asphaltkingdom.com/our-policies.html)
```json
{
"@context" : "https://schema.org",
"@type" : "BlogPosting",
"author" : {
"@type" : "Person",
"name" : "Judson Burdon",
"url" : "https://blog.asphaltkingdom.com/author/judson-burdon"
},
"dateModified" : "2026-01-05T18:29:00.094Z",
"datePublished" : "2025-05-18T04:00:00.000Z",
"headline" : "A Short Guide to Asphalt Maintenance Business Mailing List",
"image" : [ "https://blog.asphaltkingdom.com/hubfs/asphalt-maintenance-business-mailing-list.jpg" ],
"mainEntityOfPage" : {
"@id" : "https://blog.asphaltkingdom.com/guide-to-asphalt-maintenance-business-mailing-list",
"@type" : "WebPage"
},
"publisher" : {
"@type" : "Organization",
"logo" : {
"@type" : "ImageObject",
"url" : "https://blog.asphaltkingdom.com/hubfs/AK_Logo_Full-2.png"
},
"name" : "Asphalt Kingdom"
}
}
```
```json
{
"@context" : "http://schema.org",
"@type" : "VideoObject",
"description" : "If you need more leads and more business coming in, learn how to do digital marketing for small business so you can get started right.",
"duration" : "PT38M30S",
"embedUrl" : "https://www.youtube.com/embed/xOVgFn4s-Wg",
"interactionCount" : "648",
"name" : "HOW TO DO DIGITAL MARKETING FOR SMALL BUSINESSES IN ASPHALT MAINTENANCE & PAVING | ONLINE MARKETING",
"thumbnailUrl" : "https://i.ytimg.com/vi/xOVgFn4s-Wg/default.jpg",
"uploadDate" : "2021-06-28T17:45:28Z"
}
```