Judson Burdon

Are you still on the fence about starting your own asphalt maintenance business? Or are you about to launch it, but you're getting cold feet because you don't know if you're doing the right thing? Or maybe you're in your second year and looking for ways to scale your sealcoating and crack repair business?

Then you're in the right place. Watch our “How To Dominate 2025” webinar to learn insights on how to start your asphalt maintenance business on the right foot, as well as how to scale your business with the right equipment and knowledge. You'll also get helpful business tips from our guests, John Bublich of Wyoming Asphalt Repair, Adam Chapman of Pad Pal, and Rob McKenzie of Black Max Driveway Sealcoating, and hear about their experiences in running an asphalt maintenance business.

Want to start your very own asphalt sealcoating business? Get our FREE 9-video Build Your Own Business Blueprint to learn about this pandemic-resistant and recession-resistant industry.

We have also included a transcript to make it easier for you to take notes, as well as find the resources we've mentioned in the webinar.

I had the great pleasure to speak not once, but twice, this week at the University Of Utah’s MBA class about how I started building my own business. Not only was it exciting to share with a room of students that being your own boss gives you the best job security in tough economic times, but it was also very exciting to see that the entrepreneurial spirit is very much alive and well in the West!

Often, people start asphalt maintenance companies to cover their expenses while being the boss. Then growth enters the picture. You may not know the reliable ways to grow your asphalt maintenance company, but you want to.

What is Line Striping?

Painting lines on parking lots, roadways and other commercial properties requiring signs and markings on asphalt or concrete is called line striping. The lines are necessary to show directions and handicap zones, reserve parking areas, and to mark zones in grocery stores or warehouses. It's a pretty straightforward trade that doesn't require complex skills.

Have you ever twisted your ankle in a pothole? Or stared at a parking lot, realizing cracks and craters aren’t sending professional business vibes? Whether it’s a residential driveway or a commercial parking space, asphalt repair is necessary. But what’s the best way to fix these blemishes? 

• Conduct pavement assessment by checking the color of the asphalt, assessing crack size, and locating drainage issues.
• Use the PASER Scale to conduct pavement assessment.
• Check out the steps you can take after conducting asphalt pavement assessment.

Routinely assessing your pavement condition is a great way to know when it needs repairs. However, acting based on a pavement assessment can be confusing. That's where the PASER Scale comes in handy.

Table of Contents

• Items to Check For During a Pavement Assessment
• The PASER Scale
• Assessing pavements with the PASER Scale
• Planning After a Pavement Assessment

Investing in an asphalt sealcoat sprayer is an excellent way to professionally sealcoat blacktop surfaces, saving significant time and up to 40% of material while doing so. The equipment might seem a bit complicated to those new to asphalt sealcoating, but this is not the case. A sealcoat sprayer operates in a relatively straightforward manner, as you’ll learn below.

Updated for 2025

2025 is going to be your year, and you want to start the sealcoating season right. But is your marketing campaign falling behind already? Do you have the right tools to market your asphalt repair services, and are you on the right social media platforms? Does your sealcoating company even have a presence on Google and other search engines?

Do you have a painting business? If you are looking for a way to expand your business and add more clients, it might be time to consider adding something new to your services. A great way to find extra clients around town is to offer things such as parking lot and curb painting. You will find there is more to painting a parking lot than just line striping.

• Overgrown tree roots, oil spills, and the elements can cause cracks in your asphalt.
• Planning to fix driveway cracks yourself? You can do it using different products.
• You can also hire a contractor to fix wider cracks or extensive alligator cracking.

Whether you are a homeowner or a property manager in charge of running an airport or storage facility parking lot, keeping your asphalt driveway or parking lot in good shape is a worthwhile investment. Asphalt is much like our skin - it ages and matures as time passes. Asphalt also requires care and attention, in order to maintain its fresh appearance and life span. Read on to learn tips and best practices on how to care for your blacktop.

Table of Contents

• Why Asphalt Pavements Develop Cracks
• Different Options to Repair Asphalt Cracks